Microsoft Corp. plans to unveil its new mobile-phone operating system next month, a bid to reverse market share losses to Google Inc. and Apple Inc., according to a person familiar with the matter.The company may use the Mobile World Congress in Barcelona to demonstrate the new software, called Windows Mobile 7, said the person, who didn’t want to be identified because the plans are confidential. The decision isn’t final, the person said.
Microsoft is counting on the software to reignite enthusiasm for Windows Mobile among consumers and phone makers. The last update — Windows Mobile 6.5, which came out in October — didn’t do enough to advance the software, said Matt Rosoff, an analyst at Kirkland, Washington-based Directions on Microsoft.
“The sooner they show Windows Mobile 7, the better,” he said. “The longer Microsoft delays and the longer they are perceived as having a mobile operating system that just doesn’t look modern, the less consumer interest there will be and handset manufacturers will look at other options.”
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